AEM Support Docs

Should you create a new page or update an existing page?

A Quick Reference Guide

Background Image Pixabay License

To create a new page or update an existing page... that is the question.

Create a new page when:  Update an existing page when: 
  • The new content is very different from existing pages and won’t compete with them    
  • The existing content is still useful to your audience and needs only small tweaks or to be updated with new information
  • A new page would contribute to topical authority
  • The existing page gets relatively high traffic and is popular with your audience
  • Any existing pages would need to be almost completely changed (so it’s not worth updating an existing page)
  • The page’s publish date can be updated to reflect the addition of new information
  • Any existing page URLs don’t match the new content or updated information
  • Creating a new page would cause duplicate content issues with the site